Smirnoff Red 1.75L 80P Today, Smirnoff No. 21 is the number one premium vodka brand in the world, sold in over 130 countries. Smirnoff still makes vodka according to the traditions of PA (Piotr Arseneevich Smirnoff), using the multi-column charcoal filtration process he developed. As was the case over a century ago, the popularity of Smirnoff brand vodka comes from the combination of outstanding vodka at an accessible price.